When I first began doing children’s books, like when I did editorial work, my palette was a lot more muted and dark. It would slowly, but surely, become more colorful. And I just like the colors better.
But when I’m doing a book, I kind of think of it as directing a little movie. So, I try to make everything in the pictures reinforce the story in some way. And color can do an awful lot with conveying the emotion and mood and tone of the story. If you’re doing a sad story, a lot of times bright colors aren’t the way to go.